About Apiary at Work
Honeybees are the world’s number-one pollinator, pollinating 80 percent of all flowering plants, including more than 130 types of fruits and vegetables. That means honeybees touch roughly every third bite of our food and contribute more than $150 billion to the world’s economy annually. Far from being a niche concern, bees lie at the heart of our survival – and they have been dying at unprecedented rates. Their hard work is not only essential to healthy ecosystems, but to sustaining animal and human life too.
Our mission with Apiary at Work is to involve companies from all over the world in the efforts to minimize honeybee losses, with the help of local beekeepers. If you're looking to make a positive long-term impact locally, then Apiary at Work is the program you need.
Apiary at Work starts with committing to the wellbeing of the beehives that you will own, as part of the program, and it grows into a powerful driver for your brand. Adding a social responsability component to your strategy mix will increase consumer engagement with your brand and generate a whole new realm of material for promoting it. This program is the perfect way to show your customers, employees and other stakeholders that you care about the future of local honeybees, while making sure that you are building a strong brand reputation with positive media coverage.
